When the Financial Times was auctioning off lunch with journalists for its seasonal charity appeal a few years ago, someone had the bright idea of advertising the “lots” as decorations on a Christmas tree: the editor was at the top, and other writers dangled from the descending branches.
若干年前,英國《金融時報》出于季節性慈善募捐的目的,向公眾拍賣同旗下記者共進午餐的機會,有人想出一個巧妙的廣告點子,把“拍賣品”做成一棵圣誕樹上的裝飾:總編輯位于樹頂,其他撰稿人懸掛在下面的樹枝上。
您已閱讀6%(387字),剩余94%(6016字)包含更多重要信息,訂閱以繼續探索完整內容,并享受更多專屬服務。