The fortified rice wine traditionally poured at Chinese business banquets is associated with lethal after-effects that hamper productivity. When Mr St Pierre Sr was formulating his plan for the business in the 1990s, he gambled that a profitable slice of the Chinese population would soon be wealthy enough to choose an alternative – by buying high-quality wines from abroad.
中國商務宴會一貫飲用的加度黃酒，因副作用明顯，對其產銷量有所制約。上世紀90年代，當圣皮爾的商業理念逐漸成型時，他認為，相當一部分中國人將很快有經濟能力享受另一種選擇——國外的精品葡萄酒。
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