The first Daimler board member to be based in China has some catching up to do.
Hubertus Troska, who took the reins at Daimler’s Greater China business earlier this year, inherited an operation that has lagged far behind German rivals Audi and BMW. Yesterday he began the fightback by unveiling a €2bn investment programme aimed at accelerating the luxury marque’s growth in the world’s largest car market.
“We fully understand the importance of the China market,” Mr Troska said. “For Daimler’s worldwide strategy, to be number one [globally] we need to improve our position in China.”
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