Last month, Red Nose Day, a biennial charity extravaganza, managed to break its fundraising record despite the recession. But to what extent are charities recession-proof? Much depends on what motivates us to give, a subject that has been receiving a lot of attention from economists recently.
盡管經(jīng)濟(jì)陷入衰退，兩年一度的慈善盛會(huì)——“紅鼻子日”(Red Nose Day)——上月仍打破了籌款紀(jì)錄。但慈善組織免受經(jīng)濟(jì)衰退影響的能力究竟有多強(qiáng)？這很大程度上取決于我們捐助的動(dòng)機(jī)，這也是近來倍受經(jīng)濟(jì)學(xué)家關(guān)注的一個(gè)課題。
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