Apple dropped out of the top five smartphone sellers in China for the first time in four years in the second quarter, with the iPhone losing ground to models from domestic handset makers including Huawei.
While China’s smartphone shipments grew 8.9 per cent year over year to 71.6mn units — a third consecutive quarter of growth as the market recovers from a slump — Apple saw a 3.1 per cent decline, according to the International Data Corporation research group, citing preliminary data.
But Apple still has a larger overall market share in China than it did in 2020, at 13.6 per cent today compared with 8.3 per cent in the third quarter of that year, IDC noted.