The fight between China’s ecommerce giants has stalled. As the market matures, there is little ammunition left to bridge the gap between leader Alibaba and runner-up JD.com. Alibaba has triple the market share and higher margins. Even JD.com’s record breaking $26bn in transactions during its annual 6.18 sales event (which ended on June 18) is not enough to distract from its low margins.
中國電商巨頭之間的較量已陷入停滯。隨著市場走向成熟，能用于縮小領跑者阿里巴巴(Alibaba)與第二名京東(JD.com)之間差距的彈藥已所剩無幾。阿里巴巴所占市場份額是京東的三倍，利潤率也更高。即便京東在年度618促銷活動（于6月18日結束）期間實現(xiàn)創(chuàng)紀錄的260億美元交易額，也不足以轉移外界對其低利潤率的關注。
您已閱讀21%（547字），剩余79%（2050字）包含更多重要信息，訂閱以繼續(xù)探索完整內(nèi)容，并享受更多專屬服務。