About 10 days ago, Satya Nadella sent a 1,500 word email to all staff to tell them about Microsoft’s new mission statement. A reader duly forwarded the message to me with a note saying: sometimes your job is too easy.

I glanced at the email, and agreed. With material like this, my job is too easy. I sat back and waited for someone else to take the memo to pieces. Only no one did.

That could be because no one could get through it. At 1,500 words it is about twice the length of this column, and while I am trying quite hard to encourage you to read on, Mr Nadella made no such effort. His was the usual mishmash of “platforms”, “drivers”, “ecosystems”, “aligns”, “DNAs” and “going forwards” — as well as some more ambitious combinations such as “extend our experience footprint”.