Carmakers launched fresh efforts to boost their profitability in the US on the first day of the New York auto show, as March sales figures showed price increases helped to depress volumes.
The motor show produced a number of premium product introductions, including General Motors’ Cadillac CT6, pictured, its luxury brand’s first attempt in decades to compete head-on with the highest-end offerings from Mercedes-Benz and BMW.
Ford’s luxury brand, Lincoln, re-entered the premium, full-size sedan market with the Continental concept car.
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