How WPP chief executive Sir Martin Sorrell must have enjoyed that Friday back in May. As Publicis and Omnicom scrambled to explain why theirmerger failed, Sir Martin could sit back. WPP would remain the world’s largest advertising agency by revenues, and his two biggest rivals had been distracted for almost a year by a now-defunct tie-up. And over the 10 months that Publicis and Omnicom fiddled around trying to close the deal, WPP shares outperformed them both. Delicious.
WPP集團(tuán)首席執(zhí)行官馬丁?索瑞爾爵士(Sir Martin Sorrell)該多么享受5月的那個(gè)周五啊。當(dāng)陽獅(Publicis)和宏盟(Omnicom)忙于解釋他們的合并為何失敗時(shí)，索瑞爾可以松一口氣。WPP集團(tuán)仍將是全球營收最高的廣告公司，而它的兩大競爭對手近一年來都因?yàn)橐还P最終落空的合并交易而分心。而且在陽獅和宏盟折騰著試圖完成這筆交易的10個(gè)月里，WPP的股價(jià)跑贏了它們。妙極了。
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