Six millimetres. It doesn’t sound much, but to Volvo engineers, it was crucial and they fought hard over those few millimetres.
That is how much less the front overhang – the distance between the front bumper and the wheel – is on the new Volvo XC90 compared with its rival SUV from Germany’s BMW, according to the Swedish carmaker.
“We really wanted to beat BMW,” says Dennis Nobelius, head of the XC90 project at Volvo. It sounds silly but there is a huge difference. Those are the kind of things you never understand but make a huge difference [on what is] premium.
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