In an effort to exploit nostalgia for China’s communist and colonialist past, two Chinese state companies have relaunched old brands – including Chairman Mao’s famous Red Flag limousine – to challenge foreign dominance of the country’s luxury markets.
為了利用人們對中國共產主義和殖民時代的懷舊幽情,中國兩家國有企業重新推出了老品牌——包括毛澤東的著名的“紅旗”高級轎車——以挑戰外國品牌在本國奢侈品市場上占據的主導地位。
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