A UK advertising company is about to enjoy the first fruits of a video streaming deal with a group owned by Chinese technology giant Alibaba.
MirriAd now works directly with Alibaba after initially striking the deal with Chinese video streaming platform Youku, which the internet retail group founded by Jack Ma bought for about $4bn two years ago.
Viewers of China’s Youku video streaming platform will soon be watching programming with brands, such as a realistic looking soft drink can on a coffee table, digitally inserted or superimposed into episodes by MirriAd.
您已閱讀26%（566字），剩余74%（1646字）包含更多重要信息，訂閱以繼續探索完整內容，并享受更多專屬服務。