Not many people get to pursue their hobby as a full-time job. But such is the opportunity at east London-based technology company Songkick, a service that gives music fans the ability to track their favourite bands and book tickets for their gigs before they sell out. It is one of a new breed of recruiters hiring MBA students.

Already two of the 30 staff at the company have London Business School MBAs, says David Anderson, operations director there, and now that Songkick is hiring for a business development supremo, it has turned to LBS again. -“Because we’ve had success from LBS in the past, we have explored that as a possibility.”

Like many MBA recruiters these days, Songkick is hiring for a specific job, not indulging in the mass hiring programmes that characterised recruitment as recently as five or six years ago. “The days of relying on the big recruiters are over,” says Fiona Sandford, director of career services at LBS. “We just can’t rely on the A-list recruiters knocking on our door.”