Asia's economy is firing on all cylinders as it emerges from the financial crisis. But when it comes to creating brands, the region has barely begun to make its mark.
Just eight Asian companies appear in the league of the 100 most valuable brands published by Interbrand, the US-based consultancy. The continent that accounts for half the world's 6.8bn people has the same total as France, with 60m people.
The Asian brands in the league – Toyota, Honda, Samsung, Canon, Nintendo, Hyundai, Panasonic and Lexus – are from Japan and South Korea.
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