Junk food advertisements will be banned after 9pm on television next year as part of Prime Minister Sir Keir Starmer’s drive to improve public health.
Paid-for online adverts for unhealthy food products will be stopped altogether under the new rules which will come into force in England on October 1 2025, fulfilling a key Labour manifesto pledge.
“Our health mission makes clear that this requires a prevention revolution, tackling the drivers of preventable illness and reducing demand on health services,” health minister Andrew Gwynne said in a written statement to the Commons on Thursday.
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